Founder and creative director
Yophi Ignacia (The Netherlands) is an award-winning fashion futures designer and Kering Award Finalist 2016, who is specialised in design, research and consultancy focused on sustainability. Her design vision is to create innovative circular design approaches combined with cross-disciplinary design methods. She brings a unique mind and skillset including but not limited to creating luxury fashion collections, durable design strategies, lifecycle analysis and ethical supply chain management. Her background is in fashion design, product development and design for longevity.
Graduating from the MA Fashion Futures course at London College of Fashion in 2017 and the BA Fashion Design course at Willem de Kooning Academy in 2011. Yophi has exhibited internationally at the Artefact Footware Futures MA showcase at London Design Festival in 2017 and the Fashion for Sustainability event at the British Embassy in Paris in 2018 to highlight 10 years of the MA Fashion Futures course, hosted by the Centre for Sustainable Fashion. Her work has been awarded to further develop her practice by the Prince Bernhard Culture Foundation grant in 2015, winner of the Fashion Matters Award from London College of Fashion in 2016 and the Co-Lab Hackathon winner, a collaboration between London College of Fashion and University College London in 2017.
Yophi has the ability to analyse the ‘zeitgeist’ in women's fashion and displays her own personal signature. She has a strong drive to develop new visions on fashion design through the use of pattern structures in combination with traditional and new materials. She has specialised in ‘Design for Longevity’, with a holistic approach on durable design methodologies where she combines theory and practice-based research by redefining the ever-changing role of the designer. ‘Design for Longevity’ is a design philosophy that aims to prolong the lifespan of garments, it explores design thinking by focusing on disruptive design principles, such as hacktivism, modularity and non-material design solutions. With her MA thesis, she has developed strategic design tools, which can be implemented into a circular design process. The outcome is showcased in three case studies, highlighting various strategies for design for longevity.